first start your operating system in europe to go and choose between four options, you know. just a lot more difficult from a practical perspective when you're talking about what gets placed at the top of a search inquiry? >> i think the answer to that is no. so, what google does daily, all the time, constantly engaging in what they call a be testing. they are constantly saying, welcome if we do this search response this will it happens? if we do this search responses by what happens? and so the possibility of approaching this not as a onetime situation but as a statistical anomaly in seeing and observing responses, if we put it here, does that change the behavior? observing that over a lot of searches, that is actually, it seems to me, a rich space.